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Trump’s tariffs have upended global trade and created an environment of uncertainty. But this situation wasn’t created in a vacuum. The rules of business have been shifting for years as technology moves quicker than regulation, geopolitics descend into turmoil, and the law erodes and becomes weaponized. Businesses might be asking themselves, how are they meant to keep their heads above water? And what can they do to fight back? Hence AI co-founder Sean West has some answers. With a team spread across the U.K., Rwanda, the U.S., and the Netherlands, the London-based startup has raised $5.2 million to date with…
Introduction In 2010, Awin recognized that integrating browser extensions with earlier funnel partners such as editorial or influencers can result in a more complex consumer journey. To ensure all publisher contributions were fairly accounted for, Awin helped develop the Internet Advertising Bureau (IAB) code of conduct for downloadable software. This code of conduct forms part of our network guidelines. Our Compliance team actively monitors all publisher activity against the Awin Code of Conduct to ensure compliant activity. We continue to support industry bodies with any required updates to this. How does Awin work with browser extensions? All publishers that offer…
Ethereum is entering one of its most precarious periods since its inception. Usage on the base layer is plummeting, core metrics are nearing multi-year lows, and even co-founder Vitalik Buterin is proposing a radical architectural overhaul. Institutions aren’t waiting to see how it plays out. Blockchain data shows that long-time supporters such as Galaxy Digital and Paradigm have been slashing their Ether (ETH) holdings in recent weeks. So far in April, Ethereum’s base-layer activity has continued to collapse. Ethereum’s network fees are dropping, and inflation has been rising. Though layer-2 networks continue to develop, they’re cannibalizing the base layer’s value capture.But the…
Khosla Ventures-backed Fireflies.ai, an AI-powered note-taking app, on Wednesday released a set of domain-specific “mini apps” to extract insights from meeting transcripts automatically. With the widespread availability of automatic speech recognition models and generative AI, meeting intelligence startups like Otter, Read AI, Circleback, Krisp, and Granola have registered impressive growth. Fireflies, similarly, has seen 8x expansion in terms of users and has achieved profitability, according to co-founder and CEO Krish Ramineni. To boost growth further, the startup is releasing over 200 mini apps within its platform for different roles and use cases, including sales, marketing, recruiting, operations and management, customer…
Marketing teams are under mounting pressure to deliver results on shrinking budgets, as economic uncertainty continues to put budgets under scrutiny. So, how can marketers prove the value of spending, especially on brand building, when leadership wants fast, low-cost wins? In the latest edition of Marketing Week’s webinar series The Lowdown, editor-in-chief Russell Parsons was joined by Jo McClintock, vice-president of brand and marketing at Trainline, Matt Knight, commercial director of Laithwaites Wine and Dan Roche, CMO of Workbooks CRM, to discuss how marketers can unlock more investment in brand. Here are some of the key takeaways. 1. Be hypothesis-led…
AI-generated code is no doubt changing how software is built, but it’s also introducing new security challenges. More than 50% of organizations encounter security issues with AI-produced code sometimes or frequently, according to a late 2023 survey by developer security platform Synk. For Endor Labs, that opportunity proved alluring enough that it chose to change course somewhat. Endor started off helping companies secure their open source package dependencies — in fact, it even raised a $70 million Series A round just two years ago to grow its developer pipeline governance service. But the startup’s co-founders, Varun Badhwar and Dimitri Stiliadis, saw…
In the latest development of a five-year long journey, Google has abandoned plans to introduce a third-party cookie opt-out option for users. Google has abandoned plans to introduce a new standalone button that would allow Chrome users to manage third-party cookie preferences, in a reversal of its long-running strategy to phase out the tracking technology. Announced in a blog post by vice-president of Google’s Privacy Sandbox, Anthony Chavez, the tech giant confirmed on Tuesday (22 April) that it will stick with its current cookie settings system and will not introduce the user choice prompt originally announced in July 2024. “We’ve…
Check out the companies making headlines before the bell: Boeing — The aerospace stock rose more than 5% after the company reported a narrower loss for the first quarter . Boeing said it had a net loss of $31 million in the first quarter, improving on the $355 million loss in the same period last year. Excluding items, the loss of 49 cents per share was better than the $1.18 loss expected by analysts, according to FactSet. CEO Kelly Ortberg said the company will ask the Federal Aviation Administration to approve increased production of 737 Max jets. Tesla — The…
Following a successful round of Agency feedback, from Awin’s partner agency CEO’s, founders and directors in November 2024, we are pleased to announce the launch of our Awin Agency Advisory Board (AAAB) in January 2025. The board is designed to take council from the knowledge of senior Agency stakeholders, to share insights, give feedback and discuss key industry challenges facing Agency businesses. Members of the Awin Agency Advisory Board will also have exclusive access to the following benefits: AAAB Roundtable meeting to directly feed into future product releases and help drive change across a range of industry topics, with…
A Harlem grandmother long known as a neighborhood businesswoman and community leader was fatally struck in the head by a stray bullet when she went to check on her grandson and was caught in crossfire between rival gunmen, police said Wednesday. Excenia Mette, 61, was in Tamara’s Beauty Bar, a salon on Lenox Ave. near W. 113th St., when she heard a loud argument between two groups about 10:20 p.m. on Tuesday, cops said. The salon is on the first floor of the apartment building where Mette lived. Excenia Mette, 61. (Family Handout) Thinking her grandson was outside, Mette called…